Weihenstephan

01

The Brief

The world has changed through the ages and today Weihenstephan beer is a product of this change. It’s nice to know that in the eventful history of Weihenstephan, with all its developments, achievements and setbacks, one thing has remained constant: The Beer. Thus, the Weihenstephan Monastery Brewery – after nearly a thousand years – still stands upon the Weihenstephan Hill, proud of its quality and its tradition and conscious of its position as the oldest existing brewery in the world. Of course, high-tech infusions have not only come into brewing process, but in the communication strategy of the brand as well. The brand objectives remain to brew outstanding beers of a consistently high quality on the one had whilst the same principle holds true for the brand’s digital presence. That’s why they chose Digital Sapiens Agency, as the client said 😊

02

Outcome

FB Page Likes: 2.000 +

Instagram Followers: 43.200+

Twitter Followers: 1.340+

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